Art Director & Designer

Nike TN x Footlocker

For the launch of the new Nike Terrascape, I worked with Footlocker and Luke & Nik to develop a concept which linked back to the TN’s original product inspiration. The original Tn was designed by Sean McDowell, he was isnpired by Florida’s beaches, to which he used to sketch often. 

The project ran across POS, web, emails, organic and paid social.  

Campaign video: Watch here

Client: Footlocker & Nike
Art Direction: Alexa Boldy
Photography: Luke & Nik
Set Design: Vicky Lees